Acquisition support

Performance & app growth

Paid acquisition routes for apps and digital products entering GCC and wider MENA demand.

Performance media buyingApp pre-installationChannel planning

What this page covers

Step-by-step process
Showcase formats
Published cases when available
Discuss this track

Process

From growth goal to execution.

01

Acquisition target

Set install, signup, purchase or qualified lead targets.

02

Channel plan

Map media buying, pre-install routes and local channel constraints.

03

Asset readiness

Prepare Arabic assets, tracking assumptions and launch controls.

04

Optimization loop

Review spend, conversion signals and next channel actions.

Showcase

How this track shows up in work.

View all cases

Acquisition route

App market entry

Channel and pre-install planning for apps entering Saudi and GCC demand.

Controlled launch

Paid campaign setup

Creative, channel and reporting foundations before scale-up.

Clear next moves

Growth audit

Review current acquisition flow and local-market media gaps.

Published cases

TopTop App — Viral TikTok Campaign
Technology

5.7M

total views

Q4 2024
TopTopApp Install & Brand Awareness

TopTop App — Viral TikTok Campaign

Drove 5.7M views for the TopTop short-video app through targeted mid-tier influencer partnerships on TikTok, combining organic reach with paid amplification.

Result

5.7M total video views, 342K engagements, 6% engagement rate — significantly above the platform average of 3.2%. App store rankings improved by 28 positions in Saudi Arabia during the campaign period.

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Infinix Smartphone — 58M View MENA Launch
Technology

58.3M

total views

Q1 2025
InfinixProduct Launch & Brand Awareness

Infinix Smartphone — 58M View MENA Launch

Executed a large-scale MENA influencer campaign for Infinix's latest smartphone launch, generating 58.3M combined views across 5 creators with the top 3 videos reaching 16.1M, 24.8M, and 17.4M views respectively.

Result

58.3M total views (16.1M + 24.8M + 17.4M from top 3 creators), 2.1M engagements, 3.6% engagement rate. Brand search volume increased 340% during campaign period.

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Shawarma House — Ramadan Creator Campaign
Food & Beverage

12.4M

total views

Ramadan 2025
Shawarma HouseBrand Awareness & Footfall

Shawarma House — Ramadan Creator Campaign

Drove 12.4M views for Shawarma House during Ramadan 2025 through 4 Saudi food and lifestyle creators on TikTok and Instagram, pairing Iftar culture storytelling with footfall-driving CTAs.

Result

12.4M total views, 890K engagements, 7.2% engagement rate. In-store visits increased 34% vs. the previous Ramadan. Brand sentiment score improved 18 points during the campaign period.

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