

Case 01 / Technology
Infinix Product Launch - Tech Creator Reviews
Localized the Infinix Note launch through Saudi creator review content, turning product proof, Arabic storytelling and platform-native videos into 47.9M highlighted views.
Mena Grow Showcase
Use these cases to understand how we run creator campaigns.
How to read these cases
Each case includes the campaign objective, resourcing logic, execution assets, and result data, so the campaign is easy to evaluate before planning a similar launch.
Align the goal
What should the campaign achieve?
Select the creators
Why were these creators selected?
Co-create the brief
How will the content become creative and attractive?
Manage the deliveries
When and what was actually produced and published?
Review the result
Which data proves the campaign succeeded?
Three examples show capability across consumer electronics, app promotion, and local lifestyle activation.


Case 01 / Technology
Localized the Infinix Note launch through Saudi creator review content, turning product proof, Arabic storytelling and platform-native videos into 47.9M highlighted views.


Case 02 / Technology
Built a creator-led promotion for TopTop that showed the app in a social entertainment context, giving the launch clearer relevance and 5.7M highlighted views from campaign proof.

Case 03 / Food & Beverage
Used a Saudi creator store-visit format to introduce Tianlala's local opening, turning the storefront, staff welcome and drink experience into proof that the brand had arrived in-market.
Campaign Process
From the first requirement discussion and budget range to creator selection, content production, publishing, data review, backend archiving and payment closure.
10 steps from brief to review
Use this path to see what the client confirms, what Mena Grow delivers, and where decisions happen before a similar campaign starts.
Step
The client and Mena Grow align on campaign goals, target market, product context and the expected budget range.
Step
Mena Grow provides a campaign direction, execution proposal and partial creator list based on the brief and budget.
Step
Both sides sign the contract, and the client pays the first 50% deposit to start execution.
Step
Mena Grow provides a creator list 2-3 times larger than the final need, then confirms creator fit, schedules and the client brief.
Step
The client ships products or confirms the in-store shoot date, while Mena Grow guides KOL content production according to the brief.
Step
Mena Grow submits the initial KOL video drafts for client review before publishing.
Step
The client reviews and requests revisions, and Mena Grow helps both sides confirm the publishing schedule.
Step
Mena Grow provides the live content links after publishing for tracking and verification.
Step
Mena Grow provides data tracking and performance recap, then archives the case and KOL performance in the operations backend.
Step
The client pays the remaining 50% balance after delivery is closed according to the contract.
Share your target market, product category and campaign objective. Mena Grow will recommend a localized creator strategy, content direction and execution plan.